The wrong way to do business.
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Granted, I’m still learning about life, business, and the world. But sometimes I think things are done backward. An example of this would be my experience with Groupon. I wasn’t really a fan. So I clicked the ‘unsubscribe’ button on one of their emails, and ended up here: http://www.groupon.com/unsubscribe . In my opinion, this simple ‘sorry to see you go’ site was a better, more entertaining piece of communication than anything else I experienced through them. I would’ve resubscribed based only on this…but then I remembered just how little I cared about any offer they sent my way.
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Make sure you send your comments to Groupon, buddy!
Comment by Eric Chester January 30, 2012 @ 5:52 pm